I don't understand why this had a theatrical run. Shit like is should remain on just the home video and streaming markets to provide toddlers with some distraction for the relief of parents, parents didn't want to actually sit through 90 minutes of this shit.
Because the self-proclaimed "marketing visionary" behind this film got rich from producing the Teletubbies, and he pissed away that money selling people on the idea that he could rip off the obnoxious talk-to-the-screen formula from Dora the Explorer, transfer it unto a theater full of children, and adults would pay good money to wade through that hell for 90 minutes at a time.
He had two sequels in development before the first movie even came out. SHAKESPEAREAN HUBRIS.
It's also that the producer bought into some weird pseudo-psychological nonsense about how encouraging kids to act like retards and dance around was some kind of liberating "primal scream-esque" therapy that had NEVER BEEN TRIED BEFORE IN HISTORY and somehow it would revolutionize kids entertainment or something.
Dora took talking to the screen from Blue's Clues, who took it from Mr. Rogers.
I'm sure it's cool to have toddlers scream and dance, but not in a movie theater. I can only imagine what kind of nightmare that would be. Fortunately the nightmare never existed as theaters were left empty.