Your guy lost, deal with it. The description comes from the debates, when McCain brought up this Joe the Plumber hypothetical, and Obama pointed out that under his plan, Joe the Plumber would be penalized: zero.
"ZERO?!?"
Turns out that under either of their plans, "Joe the Plumber" would be indicted for failure to pay taxes, but ain't it funny when campaign ads turn out to be purest backfiring horseshit? Any campaign ad this wrong deserves stars.